OK, so what is ayurveda?
A Hindu system of traditional medicine founded in India around 5,000 years ago, ayurveda – which translates to “life-knowledge” from Sanskrit and is pronounced “ah-yer-vay-duh” – can be a complex concept to fully describe to a newcomer, especially someone who doesn’t know the basic tenets of Hinduism. We’ll describe the basic idea here.
Ayurveda is an ancient Indian form of health and healing that focuses on maintaining a state of holistic balance by nurturing your body’s unique diet and lifestyle needs.
The belief is that we all possess three types of “doshas” or energies that circulate through the body and correspond with our physiological and mental activity, but in different combinations based on our mental and physical characteristics.
The goal is to reach ultimate wellbeing, including health, emotional equilibrium, mental clarity and strength. In order to do that, you need to maintain a balance between your doshas; imbalance creates illness. Factors that can affect our balance are our diet, digestion, the frequency of toxin elimination and other lifestyle practices.
That may not make sense out of context, and that may be because before we find balance we must assess our personal doshas to determine what we’re lacking.
Right. Then what are doshas?
The three doshas are known as Vata, Pittaand Kapha. Each dosha controls a different body function and together they control how the body works. It’s believed that your chances of getting sick are linked to the balance of your doshas. There are many online quizzes to help determine your doshas and ways to keep them in balance through your diet and lifestyle. Here’s a basic breakdown:
- Vata Dosha: the impulse principle necessary to mobilize the function of the nervous system including breathing, blinking, heartbeat and circulation. Those who have it show creativity and vitality, while those lacking exhibit fear and anxiety.
- Pitta Dosha: is the energy principle related to body’s metabolic systems, including digestion, absorption, nutrition, and your body’s temperature. Those in balance are content and exhibit mental clarity, while those out of balance can seem angry and their bodies may produce ulcers.
- Kapha Dosha: the body fluid principle related to the flow of nutrients and mucus. It supplies the body with hydration and aids the immune system. Those in balance are loving and forgiving, while those imbalanced are insecure and express jealousy and envy.
So whats the connection between Ayurveda and Amrita Bars?
Each dosha thrives off of certain dietary and lifestyle practices. Luckily ayurveda relies on natural plant-based nutrition and Amrita Bars are based on the same ancient philosophy as Ayurveda – an ancient Indian form of medicine that focuses on maintaining health and preventing illness by nurturing our bodies’s unique dietary and lifestyle needs.
Amrita makes it simple and delicious to follow the principles of ayurveda. Unlike other energy bars that are full of preservatives, GMOs, gluten, dairy and other hard to digest ingredients that require the body to expend energy for digestion, Amrita bars are made with simple, whole-food ingredients that provides us with sustained energy and nutrition to keep us going longer and feeling our bests. A diet high in whole, plant-based foods, as Amrita offers, gives us the power to take charge of our health and well-being.